We set about preparing the materials to do this experiment. We got permission of eminent authors at top universities to use their recently-published articles, we had a printer create stationary for a fake research center that connoted low status (the Northern Plains Center for Research), and we rented a post office box in the neighboring state of Minnesota to use for correspondence so that editors and reviewers would not connect the manuscript to the University of North Dakota in the event they detected the ruse and told other editors to beware of manuscripts sent to their journals from persons at our university.